FWD Insurance
[COMING SOON]
Unleashing the Future of Personalisation!
In collaboration with FWD Insurance, we embarked on a journey to revolutionise the way individuals connect with their unique identities by introducing an unique approach to crafting their soul print—an innovative, deeply personal experience that celebrates each client’s distinct essence.
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GP BatteriesA exciting brand campaign that subverts the existing battery category and advocates simplicity as the driving force to create delightful, long-lasting memorable moments for customers
and their families.
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Tastelife!
In the wine industry, American wines are often overlooked
or dismissed compared to European ones due to elitist stereotypes. This bias creates a challenging purchasing experience for clients, both online and offline. Tastelife aims to break these stereotypes with a complete overhaul of its visual identity and website design, creating a fresh shopping experience.
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Market Interactive Content 360
A fun little interactive activity as part of a marketing intitiative for Design Bridge & Partners at Content 360 event in Hong Kong.
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CelcomDigi Malaysia
Bringing Malaysia’s 2 biggest telecommunication
firms together into future.
M&A is often met with apprehension, especially in the telco industry. So merging these two iconic brands, Celcom and Digi, posed a challenge as each brand had a strong legacy and brand identity and often are direct competitors against each other
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Celerate X (Speculative)
Celerate X is a purpose-driven investment firm dedicated to decarbonisation. They take a radical approach to investment, aiming for fundamental system change, at pace, rather than gradual, incremental change.
We were asked to help draw attention to their unique methodology and tech-focused portfolio. Because the quicker these companies grow, the faster we all reach net zero.
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-Scapes is a photobook
Landscapes is more than just a physical location or a geotag.
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HSBC Asset Management
Alternatives brand film
Working with our animation partner Aixsponza, we crafted a short and shiny brand film for HSBC AM’s Alternatives capability infrastructure..
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HSBC Asset Management rebrand
HSBC Asset Management was perceived by industry investors as just another part of a broad, global bank, offering no specific expertise. Our challenge was to create a new identity for the brand that not only demonstrates their unique specialism but also the significance of how data translates into purposeful action.
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One Day
One day - a film photo zine.
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Hong Kong Breast Cancer Foundation
Created a cross-channel campaign that would stands out against our local compeptitors, as well as energise and increase donation of both HKBCF’s new and existing audiences.
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Madame Figaro
Digital content storytelling.
Madame Figaro is an reknown French magazine focusing on and catering to women. First published in 1980 in Paris, Madame Figaro later expanded to Hong Kong in 2019, focusing on tales of women.
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